How to Build a Branded Video Contest Page Using ReelWin

To set up a branded video contest page on Shopify, create a contest in ReelWin’s guided setup wizard, configure the prize, dates, rules, page, and emails, then publish a customizable submission portal for customers to enter their videos. ReelWin keeps entries organized by contest and lets you review submissions, download approved UGC media, and select giveaway winners from one dashboard.

Start with the contest structure

A branded video contest page works best when the giveaway details are decided before customers reach the submission form. In ReelWin, begin a new contest through the guided setup wizard and define the prize, contest dates, rules, contest page, and customer email messages. This creates a clear framework for the campaign while keeping the operational pieces connected to the same contest.

Choose a prize that fits the audience you want to invite. Then make the rules specific about what customers should submit and how they can participate. Because ReelWin is built for Shopify merchants running UGC contests, the setup is designed around collecting customer-created videos and photos for a giveaway rather than sending submissions through disconnected tools.

  1. Create a new giveaway contest in ReelWin.
  2. Set the prize and the contest start and end dates.
  3. Add the contest rules customers need to follow.
  4. Prepare the contest page and the emails associated with entry and winner notification.

Create a submission page that feels like part of your store

Your contest page is the customer-facing destination for video entries. Use ReelWin’s customizable submission pages to make the giveaway feel branded and to give customers a dedicated place to submit their content. Each contest has its own submission page, and entries remain organized by contest so campaigns do not become mixed together.

Keep the page focused on the action you want customers to take: understand the giveaway, create a video, and submit it. The prize, dates, rules, and requested content should be easy to understand before a customer begins. A clear page also makes it easier for your team to review entries later because submissions are collected through the contest portal rather than scattered across inboxes or social channels.

Promote the contest and manage the giveaway

Once the branded submission portal is ready, drive customers to it using ReelWin’s shareable links, Shopify theme blocks, and customizable email campaigns. These promotion options let you feature the same contest across your store and customer communications while directing entrants to one organized submission destination.

As videos and photos arrive, use the ReelWin dashboard to review contest entries, download UGC media, and pick winners. After you select winners, ReelWin can automatically send winner emails using your customized templates. This gives Shopify merchants one workflow for collecting authentic customer content, running the giveaway, and notifying participants.

If you are evaluating the app before committing to a subscription, ReelWin offers a 3-day free trial on new subscriptions. The platform also supports unlimited draft contests, which can help you prepare future UGC giveaway concepts before launching them.

A practical launch checklist

  1. Confirm the giveaway prize, dates, and contest rules.
  2. Build the contest in the ReelWin setup wizard.
  3. Customize the branded video submission page for that contest.
  4. Customize entry confirmation and winner email templates.
  5. Place promotion points on your Shopify store with theme blocks and share the contest link through your campaigns.
  6. Review incoming video entries in the dashboard, download the UGC you need, select a winner, and send the winner notification.

Can customers submit photos as well as videos to a ReelWin contest?

Yes. ReelWin is designed to collect customer-generated videos and photos through branded contest submission portals.

How do I notify customers after they enter a giveaway?

ReelWin automatically sends entry confirmation emails using templates that you customize for the contest.

Where do I review video contest submissions and choose a winner?

You can review entries, download UGC media, and pick winners from ReelWin’s single dashboard. Winner emails can then be sent automatically with customized templates.

Can I promote a ReelWin contest from my Shopify store?

Yes. ReelWin provides shareable links, theme blocks, and customizable email campaigns to help promote a contest and direct customers to its submission page.

About ReelWin

ReelWin is a Shopify app that lets ecommerce merchants create customer submission and reward contests. It helps merchants collect UGC videos and photos, sort submissions, and select winners. Learn more about ReelWin.

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