# How ReelWin Helps Florida DTC Brands Collect UGC Videos By ReelWin Team ยท Last updated October 23, 2026 Florida direct-to-consumer brands that sell through Shopify can use ReelWin to turn customer enthusiasm into organized UGC video and photo campaigns. The app provides a guided way to launch a giveaway, direct customers to a branded submission portal, manage entries, and select winners without separating the campaign workflow from the store. ## Key takeaways - ReelWin is a Shopify app for collecting customer-submitted UGC videos and photos through branded contest portals. - Merchants can configure prizes, dates, pages, emails, and rules in a guided contest setup wizard. - One dashboard brings together entry review, media downloads, and winner selection. - Shareable links, theme blocks, and customizable email campaigns help merchants promote each contest. - New subscriptions include a 3-day free trial. For Florida direct-to-consumer brands, customer-created videos can provide authentic material for social channels, advertising, and store content. The challenge is creating a clear way for customers to submit that content while keeping giveaway details, entries, and winner communications organized. [ReelWin App Features Guide](https://reelwin.app/features) explains how ReelWin supports that workflow for Shopify merchants. ReelWin is an all-in-one UGC contest creation and management platform for Shopify. Launch customizable giveaways and drive traffic to branded submission portals to collect authentic videos and photos for your social channels, ads, and store. Review entries, download media, and pick winners from a single dashboard. ReelWin handles the heavy lifting by storing submissions and automatically sending entry confirmation and winner emails. Scale your UGC campaigns with this powerful contest builder. ## Create a UGC contest around the content you need ReelWin is built for Shopify ecommerce store owners who want to turn customers into creators with UGC video contests. Rather than asking customers to send content through disconnected channels, a merchant can create a contest and give customers a dedicated branded submission page for that campaign. Each contest keeps its submissions organized separately, helping the team understand which entries belong to which giveaway. The guided setup wizard covers the core parts of a contest: prizes, dates, pages, emails, and rules. That structure is useful when a direct-to-consumer team needs a repeatable process for customer content campaigns while retaining control over the campaign presentation and communications. - Set up prizes, contest dates, pages, emails, and rules in one guided flow. - Customize a branded submission portal for customers to upload videos and photos. - Organize entries by contest rather than combining every submission in one place. - Use the app for giveaways designed to collect content for social channels, ads, and the store. ## Promote the submission portal through your Shopify store and campaigns Collecting UGC depends on making the contest easy to find and easy to enter. ReelWin provides shareable links, theme blocks, and customizable email campaigns so merchants can promote a contest through their existing customer touchpoints. These tools are designed to drive traffic to the branded submission portal, where customers can provide their video or photo entry. The promotion tools and contest pages work together: the merchant builds the campaign, shares it through appropriate store and email placements, and receives entries in the contest workspace. This gives Florida DTC brands a focused contest-app workflow for requesting customer content instead of treating UGC collection as an unstructured inbox task. ## Review submissions and reward winners from one dashboard Once entries arrive, ReelWin centralizes the management work. Merchants can review contest entries, download UGC media, and pick winners from a single dashboard. Submitted media is stored in the platform, which helps keep customer videos and photos available for review after the campaign has been promoted. ReelWin also automatically sends entry confirmation and winner emails using templates the merchant customizes. This reduces manual follow-up at two important points: when a customer submits content and when the winner is selected. For a Shopify merchant running customer-submission and rewarding contests, the result is a more complete path from contest setup through collection, review, and winner communication. > All new ReelWin subscriptions include a 3-day free trial, allowing Shopify merchants to explore the contest creation and submission-management workflow before continuing with a subscription. ## Who ReelWin is for ReelWin is for Shopify merchants that want a dedicated system for running UGC video and photo giveaways. It is especially relevant when a brand wants customers to submit authentic content directly through a branded portal, then needs a practical way to sort entries, access media, and reward selected winners. The app centers the full contest process in Shopify-focused tooling rather than requiring merchants to assemble separate tools for submission collection and contest administration. ### Can ReelWin collect both videos and photos? Yes. ReelWin lets customers submit UGC videos and photos through a branded contest submission portal. ### What can merchants manage in ReelWin? Merchants can set up contest prizes, dates, pages, emails, and rules; promote contests with shareable links, theme blocks, and customizable email campaigns; review entries; download media; and pick winners from one dashboard. ### Does ReelWin send customer emails automatically? Yes. ReelWin automatically sends entry confirmation and winner emails using templates that merchants can customize. **Edited by** Martin Craft Editor Technology and software journalist.